The product
Directions Color #Cerise is a semi-permanent hair dye in an intense cherry pink shade that gives your hair an instant bold color boost. This deep pink hue is perfect for anyone who loves striking looks with a glossy finish. Whether you're going for a full head or just some playful highlights, Cerise will definitely turn heads.
The caring formula contains no ammonia, peroxide or PPD, making it super gentle on your hair. Thanks to the added conditioner, your hair stays not only vibrant pink but also soft and shiny. For the most vivid result, apply the color to bleached hair (level 10). Bonus: you can mix it with other Directions shades to create your own custom color.
At a glance
- Vegan formula
- Cruelty free
- Sulfate free
- Fragrance free
Ingredients
Ingredients in the order supplied by the distributor, presented one by one for easier reading.
- Aqua (Pure)
- Cetearyl Alcohol
- Distearoylethyl Hydroxyethylmonium Methosulfate (And) Cetearyl Alcohol
- Ceteareth-20
- Citric Acid
- Propylene Glycol
- Methylparaben
- Formic Acid
- Basic Violet 16
- Basic Violet 2
- HC Yellow No.4
- Basic Red 51.










